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Widespread commonality in Americans' goals for themselves while partisan differences emerge in goals for the nation
New FixUS/Ipsos poll reveals political divergence in assessment of the current state of the country and priorities for the future
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Ipsos research finds people are willing to fight for the truth
A majority are willing to call out misinformation in personal, private conversations
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U.S. consumer sentiment drops
Economic uncertainty erodes previous weeks’ gains in consumer confidence
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The State of Happiness in a COVID World
Global Happiness 2020 survey shows U.S. is among countries where happiness has receded the most since last year. Relationships, health and safety contribute more to happiness than they did pre-pandemic; time and money not as much.
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Five things for advertisers to think about for the Holiday season
As we move into the fourth quarter of 2020, parents and families are starting to think ahead to how to ‘do’ the Holiday season in an extraordinary year of pandemic and societal division.
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Cliff’s Take: Could Trump’s Positive Coronavirus Test Influence The Race?
Our Indicators Suggest Not
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U.S. consumer sentiment at a standstill
Confidence is solidifying, but remains well below pre-pandemic levels
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The Female Quotient Equality Lounge @ Advertising Week
Advertising Week events are celebrations for the cross-section of the industry, built on a foundation of best in class thought leadership.
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Misinformation the real winner of the first presidential debate
The debate does not appear to have fundamentally altered the trajectory of the race, though Team Trump may be winning the information war if viral articles on Twitter are any indication.