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Straight-Talking Market Research Veteran `Tells It Like It Is'

Mary Kaye O'Brien Joins Ipsos to Lead Seattle-Based MR Practice

RBC CASH Index: U.S. Consumer Confidence Weak, But Ticks Up Slightly

Majority of Americans Continue to Approve of Obama's Job as President

Obama's approval rating (65%) slips only slightly from one month ago (69%); approval breaks strongly along party lines.

PMRG Annual National Conference

Innovation Lessons from Prior Recessions

Travel Brands Challenged

Financial Services: Take Segmentation to the Next Level

Updated for 2009!

Highlighting Digital Video Behavior

For Companies in Unpopular Industries, the Silver Lining Is a Greater Opportunity to Stand Out

While leading companies in popular industries are only marginally better rated than their sector in general, the gap in favorability can be extremely wide between individual companies in difficult industries and their sector

Innovation Lessons from Prior Recessions