Public opinion


Politics Survey

Reflections on the 2008 Election Campaign

An Englishman in New York: Reflections on the 2008 Election Campaign
Public opinion Publication

Reflections on the 2008 Election Campaign

An Englishman in New York: Reflections on the 2008 Election Campaign
Politics Survey

Caution: Understand the Potential of the Market Before You Enter

Gauging the Potential of New Consumer Goods Products Based on Market Permeability
Politics Survey

Brand Research that Truly Connects

An Ipsos ASI Brand*Graph 360 Case Study
Public opinion Publication

Housing Intentions Hold Steady

We keep hearing the tales of gloom and doom--investments plummeting, stock market rollercoaster rides, mortgage woes. The economy is in trouble. And no doubt, it proved a decisive issue in last month's Federal Election and will shape this week's U.S. Election. But when it comes home, how are Canadians reacting to it all?
Politics Survey

The Ipsos
Weekly College Football
Fan First Poll
(WEEK 9)

Texas Remains #1 in Fan First Poll, Penn State Jumps to #2
While Texas holds onto top spot, Penn State ranked best team by fans in Midwest and Northeast.
Politics Survey

The Ipsos
Weekly College Football
Fan First Poll
(WEEK 7)

Fans Continue To Vote Alabama #1.
Texas, Penn State, Florida and Oklahoma State are close behind after each had an impressive victory in front of a national TV audience
Public opinion Publication

"To Rescue Or Bailout?": Words do Matter

Read our latest paper that points out the impact of Congress' plan could have been met with greater support if more care was given to how the approach was framed. In other words, Americans' could and likely would have had very different opinions if it was originally framed as a rescue (equals good) and not a bailout (equals bad).