Public opinion


Public opinion Publication

Storytelling in the Digital Age

View this on demand webinar to hear five principles advertisers need to get right in order to succeed in the years ahead.

Survey: Travelling with pets can cause family strife

Also, 13% of pet owners admit to faking “service animal” status
Politics Survey

Reuters/Ipsos Data: Core Political (12/19/2018)

Immigration and healthcare are tied for the most important problems in America.

New Global Poll finds Four Concerns Top the US’ Worry List: Healthcare, Crime, Immigration, and Moral Decline

Meanwhile, the majority in most countries think their nation is headed in the wrong direction
Public opinion Publication

The Behavioral Science of Customer Experience

Behavioural science offers the right lens and tools to explore, measure and predict consumer behaviour.

Reuters/Ipsos Data: American Perceptions on Climate Change (12/13/2018)

A third of Americans believe that climate change is an imminent threat.
Society Survey

Reuters/Ipsos Data: Core Political (12/12/2018)

President Trump remains popular among Republicans, while Democrats are extremely critical of his performance.
Public opinion Publication

Optimism Reigns in 2018, But Will it Continue?

In our latest Thought Starter, we reflect on 2018 and canvas American’s feelings about 2019.
Public opinion Publication

The Future of Packaging

Discover the future of packaging through new thinking and research on the topic of sustainable packaging, including consumer perceptions.