Trust in Professions

Military personnel are more trusted in the U.S. than in most other countries

All industries face some risk from misinformation—understanding the underlying drivers of trust and working to strengthen performance against these items can build benefit of the doubt and mitigate this risk.

New global data from Ipsos shows pharmaceutical and banking companies see a rise in trust. Government remains the least trusted sector, despite a small uptick.

No people trust their military more than Americans do; trust in teachers steady globally but lower in the U.S. than before the pandemic.

Local actors garner more trust than the national, underscoring the degree to which proximity conditions trust

People trust those providing essential services over those selling a product or ideology.

Washington, D.C. — The Ipsos/BuzzFeed poll on trust in news was released today.