July 2025: Global consumer confidence holds steady this month

Ipsos’ Global Consumer Confidence Index is stable this month (-0.1 point) and sits at 48.1. The index holds steady after last month’s increase and sits in line with its reading from this time last year. 

Among 30 economies measured, six countries show significant gains in consumer sentiment, and five countries show a notable decline. All four sub-indices show stability this month. 

Based only on the “legacy 20 countries” tracked since March 2010, the Index would read at 46.7, nearly unchanged (+0.1 point) from June.

Sentiment is mixed in the Asia-Pacific. Malaysia (-3.0 points) has declined by at least three points for the second consecutive month, and Thailand (-2.8 points) is also down significantly. In contrast, South Korea (+4.8 points) shows the largest increase among all countries and now sits at its highest point since June 2018.

Consumer confidence is also mixed in Europe. Hungary (+3.1 points), Germany (+2.2 points), and Sweden (+2.1 points) all show significant increases this month, while Italy (-3.2 points) and Spain (-2.2 points) both declined significantly.  

The Global Consumer Confidence Index is the average of all surveyed countries’ Overall or “National” indices. This month’s installment is based on a monthly survey of more than 21,000 adults under the age of 75 from 30 countries conducted on Ipsos’ Global Advisor online platform. This survey was fielded between June 20 and July 4, 2025. 

Consumer sentiment in 30 countries

Among the 30 countries, Indonesia (61.3) holds the highest National Index score. Indonesia and India (60.9) are the only countries this month that have a National Index score of 60 or higher.

Nine other countries now show a National Index at or above the 50-point mark: Sweden (56.2) Mexico (55.0), the Netherlands (53.8), the U.S. (53.8), Singapore (53.4), Malaysia (52.7), Great Britain (52.0), Poland (51.7), and Brazil (51.1).

In contrast, just three countries show a National Index below the 40-point mark: Hungary (36.7), Japan (35.9), and Türkiye (34.3). 

Compared to 12 months ago, ten countries show a significant drop in consumer sentiment. In contrast, five countries show a significant increase from July 2024, most of all in Peru (+7.6 points).

Trends

Ipsos’ Global Consumer Confidence Index (based on all 30 countries surveyed) currently reads at 48.1. Based only on the “legacy 20 countries” tracked since March 2010, it would read at 46.7.

The Current sub-index, reflecting consumers’ perceptions of the economic climate and their current purchasing, jobs, and investment confidence, is nearly unchanged this month (-0.1 point compared to June 2025) and sits at 38.6. In total, seven countries show a significant month-over-month gain (at least 2 points) in their Current sub-index, and seven countries show a significant loss.  

The Investment sub-index, indicative of consumers’ perception of the investment climate, shows no significant change this month (-0.1 point) and is now at 41.0. Seven countries show a significant gain in their Investment sub-index this month, and six countries show a significant loss. 

The Expectations sub-index, indicative of consumer expectations about future economic conditions, shows stability this month (+0.2 point) and now sits at 56.7. Six countries show significant gains in their Expectations sub-index, while four countries show a significant loss.

The Jobs sub-index, reflecting perceptions about jobs security and the jobs market, also shows stability this month (-0.3 point) and is now at 57.4. Four countries show significant gains in their Jobs sub-index, and five countries show significant losses.

Of note, Italy is the only country to show significant losses (of at least 2 points) across all four sub-indices. In contrast, Colombia and South Korea show significant month-over-month gains across all four sub-indices.