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The role of the CEO in external communications
Communicators have to be selective about the frequency and nature of the top executive’s participation, balancing the benefits and risks of bringing a powerful voice into the conversation.
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The spread of techlash
How can businesses respond to the reputational challenges of technological change – including privacy, data leaks, advertising practices, and AI and automation?
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Why political views are an essential marketing demographic
Today, party affiliation is no longer an optional extra to understand a brand’s strengths and weaknesses; it is necessary.
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Could giving men more parental benefits help women gain equality at work faster?
Women still face pay inequity at work and labor inequity at home. Why employers need to help men do more at home.
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Human Papillomavirus in Europe
New research highlights differing awareness levels and knowledge of the human papillomavirus (HPV) across Europe
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#IWD2019: Women in Society today
Global study find that majority of men acknowledge that gender equality can only be achieved with men’s support, however half think they are being expected to do too much
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Less than half of young Europeans consider themselves well prepared to enter the job market
Preparing the New Generation for the Future of Work.
A survey of European youth, employers and education actors
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First Global Affluent Study Data Set
Survey Spotlights “Global Affluencers” – First to try. First to buy. The Powerful Global Target Group Driving Purchases and Early Adoption Across Category.
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Ipsos House: The ideal arena for uncovering the truth behind human behaviour
Three case studies from Ipsos House showcase the opportunities for investigating human responses, motivations and behaviour offered by the research facility.
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Global Advisor: While most (74%) Global Citizens still agree the World is becoming more dangerous, this feeling has dropped (7 points) since 2017
Just three in ten (29%) believe US President Donald Trump’s approach to foreign affairs has made the world a safer place