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Flirtation or commitment: Assessing post-pandemic stickiness of product subscriptions
Product subscriptions have gained a new relevance during the pandemic, but will this behaviour stick in a post COVID-19 world?
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Fashion victims: The losers in the fast fashion race
What can comms. leaders learn from the challenges facing companies in the fashion industry?
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KEYS - Standing out from the crowd [Webinar recording]
This session sees us explore how we can cut through the noise and ensure the product, service or experience we are offering stands out at those moments that really matter. Our experts will be sharing our latest analysis of how consumers react in different contexts - and reflecting on the implications.
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Unpacking Unknown Unknowns
A run-through of the what, why, and how of unknown unknowns in social intelligence.
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Making the most of our regrets
What we can we learn from regrets? For the market researcher, regret is an important construct that can enhance our understanding of decision-making and consumer behaviour.
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Shifting consumption in South East Asia
A year into social distancing: Will SEA see permanent shifts in consumption patterns?
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[WEBINAR] Fast Facts to make the Right Business Decisions
Join our webinar where we will focus on how you use Fast Facts to make the Right Business Decisions.
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KEYS - E-commerce acceleration [Webinar recording]
This session sees us explore the fast-changing e-commerce environment, accelerated by the advent of Covid-19. How are consumers reacting, and where do omnichannel strategies need to adapt?
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First Impressions Matter
Understanding the power of spontaneous reactions to develop stronger innovations