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Brands Beyond Boundaries. Passion And Personality
As I squeeze my way onto the crowded Track No. 1 train, I can’t help but notice the girl to my left. Dressed from head to toe in Theory, chatting about her latest Soulcycle class and sipping on an iced coffee from Starbucks; or the man cross legged in a JCrew suit reading the Wall Street Journal and flashing his Warby Parker glasses.
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[WEBINAR] From “So What” to “Now What”
On July 31 - Does your team struggle to translate data and insights into business building activity? Do you have reams of data and need to identify consumer Jobs to Be Done, or to build brand activation ideas? Ever finish a big segmentation or insights project and need to inspire your team to act on the consumer’s behalf?
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To Qual or to Quant? That is the Question
When winter wind gives way to summer sun, Chicago’s sidewalk cafés and rooftop bars reopen to much celebration. Family, friends, and coworkers meet up for a drink, a snack, or simply to people-watch.
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[EVENT] NASPL Professional Development Seminar
On July 24, join Ipsos lottery & gaming experts for two insightful presentations at this year’s NASPL professional development conference.
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[EVENT] 5th Annual International Colloquium on Branding
5th Annual International Colloquium on Branding 24-27 July 2017, Athens, Greece sponsored by the Athens Journal of Business & Economics.
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The Most Influential Brands in Australia 2017
Ipsos has released 2017’s Most Influential Brands study. Polling 2000 Australians, it looks at key drivers that define ‘influence’ and five complementary factors that impact it.
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Middle East - Primary Consumer Sentiment Index - June 2017
The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Israel and Saudi Arabia.
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South Africa Primary Consumer Sentiment Index - June 2017
The South Africa Primary Consumer Sentiment (“Consumer Confidence”) Index (“PCSI”) as measured by the Thomson Reuters/Ipsos PCSI for June,2017 is down 1.2 percentage points over last month.
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LATAM - Primary Consumer Sentiment Index - June 2017
The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Argentina, Brazil and Mexico.