Taking Responsibility - Ipsos Run in Colombia
As part of the Ipsos Run initiative, IPsos Latam teams wear the corporate colours at big running events.
Ipsos Colombian employees ran the Unicef 10 kilometres race in Bogota in november 2015. Their participation (and great finish times!) will support the Unicef campaign for child protection in Colombia.
Launched in Latin America as part of the New Way, Ipsos Run encourages employees to wear the Ipsos colours at big running events.
The objectives include:
- Being ‘Proud to be Ipsos’;
- One Ipsos spirit;
- Raising brand visibility;
- Relating to clients in a different way;
- Promote a healthy lifestyle!
Here is how it works:
- 3 local races are selected by countries.
- Ipsos supports candidates' equipment and entry fees.