Entrepreneurialism


Almost three-in-ten citizens globally say they have started a business at some point

Entrepreneurialism is the spawning ground for small businesses which we know help drive the health of most economies. Small businesses took the brunt of pandemic shut downs and are now only recovering. So, what does the spawning ground look like now?
A new 26-country Ipsos poll finds that entrepreneurial activity is alive and well in some countries but lacking in others.
Covid-19 Publication

Ipsos Update – February 2021

Our monthly round-up of the latest research and thinking from Ipsos around the world includes new global surveys on life during the pandemic, a new white paper on quality in market research and special features on US and French society.

Entrepreneurialism alive and well in the time of the pandemic

Entrepreneurial spirit is up among women and younger adults.
Entrepreneurialism Publication

Is the new generation more entrepreneurial than previous generations?

Ipsos research conducted on behalf of IPF, run across seven markets, looks at financial wellbeing in young adults.
Entrepreneurialism Publication

Instagram’s Impact on the Economy in Japan

Instagram’s popularity amongst Japanese businesses looking to give themselves an online presence is growing. We examined the opportunities the platform is bringing to Japan’s Small and Medium Sized Businesses (SMBs) among different target audiences – SMBs in domestic tourism, young entrepreneurs and women working in SMBs.

Entrepreneurialism is Alive and Well and Taking on Today’s Social Challenges

Across 24 countries, 28% of adults have started a business and 9% have started a charity or community group.