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Making Your Brands Irreplaceable
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Making Your Brands Irreplaceable

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Can we bridge the generational divide? The first step is understanding it
Society

Can we bridge the generational divide? The first step is understanding it

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Artificial Intelligence at Ipsos
Innovation

Artificial Intelligence at Ipsos

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  • Politics Survey

    Tied Tories Lose Their Edge

    Conservative Fortunes Falter in Western Provinces
  • Politics Survey

    Tory Climate Change Plan Panned as Majority (61%) of Canadians Say `It Does Not Go Far Enough' and Half (52%) Believe `It's a Bad Plan'

    Majority (55%) Think Minister Baird is Scaremongering with Economic Scenario; Most (77%) Believe Alberta Oil Sands Should Not Be Exempt from Provisions
  • Customer Relationship Survey

    Good Customer Service Best Way To Show Customer Appreciation

    Three-quarters (74%) of Canadian consumers say "good customer service" is the best way for companies to express appreciation for their patronage

    Notably, six-in-ten (62%) Canadians say the last time they "received great customer service" was within the past month

    Convenient hours of operation is a valued attribute in service by majority of Canadian consumers (97%)

    Majority (84%) of Canadians agree that one experience can make or break their relationship with a particular brand or company
  • Consumer Behavior Survey

    TD Visa Travel Survey

    Albertans (92%), Manitobans / Saskatchewanians (88%) Most Likely to Travel for Fun and Relaxation

    One-in-three Canadians (35%) Choose Europe as Best Vacation Destination to Send a Loved One; The Caribbean (22%) Strong Second Choice, with Australia and New Zealand (21%)Coming in Third

    Albertans (33%) and Saskatchewanians / Manitobans (30%) willing to spend the most on a holiday; Ontarians (35%) would spend the least
  • Trends & Prospective Survey

    Expedia.Ca Summer 2007 Travel Survey

    Travel One Of The Top Canadian Fantasies
    Half Of Canadians Are Planning To Travel This Summer; One-Third Are Planning A Paid Vacation

  • Ipsos i3 – Inform, Innovate, Inspire

    Whether you are an analyst, c-suite, or communications professional, this digest features timely and relevant consumer research insights, as well as complimentary webinar invitations to inform your market and brand building strategies.

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