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Consumer Behavior

Consumer Behavior

Food & Beverage Webinar

[WEBINAR] The Consumption Audit: Consumer Truths Behind Changing Consumption

Join Ipsos for an exclusive preview of Canada CHATS 2027, our 13th annual Consumption Habits and Attitudinal Trends Report, as we audit the beliefs, behaviours, and tensions shaping food and beverage consumption today.

10.08.26

Climate change Survey

Data Dive: How people feel about climate change and what to do about it

In five infographics, we break down what Ipsos’ global polling reveals about citizens’ views on the ‘climate emergency’, who is responsible and actions to take now.

08.09.22

Social Media Publication

What Gen Z and Their Friends Are Saying About Fashion - Insights From Social Data

From converging/emerging channels, COVID and supply chain disruption, to the rising impact of social media platforms, it’s never been more important to keep up with evolving consumer perceptions and demands.

08.05.22

Consumer Behavior Event

Allianz Partners Vacation Confidence Index

Please join Ipsos’ Sean Simpson to hear the latest insights from Allianz Partners USA’s 14th annual Vacation Confidence Index.

07.19.22

Consumer Behavior Publication

Exploring the CBD Drinks Market

Everyone has heard of CBD. It’s on the lips of college students, fifty-somethings, maybe even your parents, and it's (allegedly) making everyone feel much more relaxed.

06.13.22

Innovation Publication

Connected CPG: Winning formula in the tech-accelerated age

Connected CPG is tech-enabled CPG innovations with enhanced experience or business models, that aim to create a deeper connection with consumers.

05.24.22

Economy Survey

Amid Record Inflation, Eight in Ten (83%) Canadians Expect Large Increases in the Cost of Food

Two-Thirds (63%) Say Increased Food Costs will Negatively Impact Quality of Life; Households to Spend Less on Socializing, Delay Large Purchases to Cope

05.11.22