Consumers

For the fourth month in a row the Ipsos Disruption Barometer for Canada sits in negative territory. See what it means for your business.

This white paper fights back at the criticism of surveys, showing how they can measure behaviour and predict an innovation’s success.

Join Ipsos’ Jennifer McLeod Macey to learn more about the Future of Cannabis in Canada.

Ipsos FIVE reports that just under half (42%) of occasions that include traditional breakfast foods are consumed outside morning dayparts.

Launching a new draw game or modifying an existing game significantly can cause great apprehension. That is because it comes with significant risk to a Lottery’s on-going sales, and ultimately its contribution back to the State and good causes. How do you minimize such risk while ensuring resources allocated to product mix changes are used most efficiently?

The definitive link between corporate reputation and better business efficiency.

Ipsos is pleased to be a sponsor, and will be attending the inaugural awards ceremony celebrating excellence in Quebec’s tourism industry.

Toronto, ON — The MNP Business Fraud report is based on 1000 interviews of Canadian Small Business Owners (SBOs) of businesses of 5-99 employees and 1000 Canadian C-Suite Executives at businesses of 100+ employees.

Our consumer and retail audit services are twofold, covering both syndicated consumer & retail panels and customized continuous retail audit projects.