In 5 infographics, we give you what Ipsos’ recent global polling reveals about how worried consumers are about rising prices, their country’s economy and if they expect relief anytime soon.
In this month’s edition of Ipsos Update you'll find articles related to the global environment of continued uncertainty. Between heatwaves and the continuing rise of inflation – a dark cloud overshadowing many of this month’s articles – consumer anxiety is evident. We also focus on creativity in advertising and learn how behavioural science can lead to more successful product testing, alongside new global surveys exploring the public’s views on the most trustworthy professions and the legal status of abortion.
In August, inflation continues to land on top worry with climate change and healthcare on a second and third place. Get the latest insights on What Worries Denmark below.
New global inflation polling by Ipsos finds that even though Denmark is among the countries where most people say they are doing alright, 22% of Danes are still finding it quite or very difficult to manage financially these days.
Creativity is often celebrated as the fuel of effective advertising, but it has a problem. It is an enigma of artistic work, with a range of definitions, wrapped in uncertainty, which often collides with marketers’ needs for stable returns from their advertising investments
In five infographics, we give you what Ipsos’ global polling reveals about citizens’ views on the climate emergency, who is responsible and actions to take now.
With record-high temperatures in Europe, will the more urgent threat of inflation overshadow the public’s concern about climate change? In this Ipsos Update you will find articles on perceptions of inflation, concern about climate change and support for net zero policies. You can also find articles on entrepreneurialism, corruption and the future of music.
Inflation is still the top worry in Denmark with climate change as a close runner up. Meanwhile concern about the war in Ukraine continues to decline. Get the latest update on What Worries Denmark below.