Ipsos’s new global survey, building on work in the UK last year for the Royal Statistical Society, highlights how wrong the public across 14 countries are about the basic make-up of their populations and the scale of key social issues.
Affluent Asia Pacific is the reference survey for reaching the region’s affluent consumers. It provides a comprehensive overview of media consumption and product usage for this elusive and important group, which accounts for the top 18% by income of the population.
China's automotive components sector is set to achieve annual growth of 20 per cent for the next five years driven by demand for new cars and a growing secondary market.
Asia Pacific – The latest study conducted by Ipsos APAC and Toluna, reveals that Asia Pacific remains a highly happy place, with a vast majority of its citizens saying they feel happy or very happy.
There has been much talk about Enterprise Feedback Management in recent times, but to many, it may be difficult to understand how to achieve real business success with it. This paper is designed to provide an overview and explain how, when deployed correctly...
Despite its tiny size relative to much larger neighbors, Hong Kong wields disproportionate influence on the travel market both with residents who travel extensively as well as being a key destination in the region.
