Content is king, or is it context? One thing for sure is the framework for successful branded content is resonance for people with the Content, Platform and Brand.
Successfully unearthing text analytics insights does not need to be complicated. With our five top tips, avoid the pitfalls and obtain actionable insights from unstructured text.
Insight
This newsletter gathers the highlighted papers and reports of the month.
Applied neuroscience is one of the biggest research advancements of our lifetime and methods are now easier, more affordable and have added value for integrating into traditional research.
Taiwan shows strong potential to develop a sizable self-storage industry, write Ipsos Business Consulting in Inside Self-Storage International magazine.
By now, it's an old joke that moms and dads love to post photos of their kids on Facebook. But thanks to the social network's research with Ipsos Media—they surveyed 8,000 people in eight countries—and Facebook's internal data analysis, we now know just how true that idea is.