HONG KONG – Global Market Research firm Ipsos today release the 2013 PAX survey results, Asia’s most comprehensive survey of the upscale affluent market covering 11 countries across the region.
Ipsos/ Ruder Finn China Luxury Forecast 2014 is in its fifith year and provides an annual analysis of key trends in the luxury sector in Mainland China and Hong Kong.
Asia Pacific – In a recent poll to understand the happiness levels in Asia and its contributing factors, Ipsos finds that the top 3 factors of those who said they are happy include their relationship with their partner or spouse (45%).
Almost unnoticed, those of us fortunate enough to reside in Thomas Friedman’s “flat world” have undergone a remarkable technological evolution in our day-to-day activities. Imperceptibly, we've digitized our daily lives and now expect continuous connectivity.
Foods from different regions or cultures – as well as artisanal foods – were the top choices among global consumers who were asked to express their interest in a variety of unique food products to be eaten at home.
Insight
This newsletter gathers the highlighted papers and reports of the month.
According to the latest Ipsos global survey among consumers in 26 countries, foods from a wide variety of regions or cultures are now favoured at home – including artisanal or retro food and foreign brands, among others.
Hong Kong – Market Research Leader Ipsos today announces the launch of its new Candidate Experience Solution, designed to provide recruiting teams with the data they need.
Since American traders moved to Hong Kong in 1842 following the First Opium War, American brands have proliferated to include Levi’s, Calvin Klein, GAP and DKNY.
Ipsos Loyalty Executive Director Simon Tye, speaking at the Ipsos India Annual conference, on how Customer Loyalty can be the key business driver for the travel and leisure industry.
With a glass of a fullbodied Bordeaux now easier to come by than a cup of a potent baijiu, the Hong Kong wine market has experienced strong growth in recent years.