Insight Hub

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  Generations Publication

  Generations: Finding Common Ground in a Changing World

  Discover how generational shifts and demographic changes are reshaping consumer expectations.

  16.09.24
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  Happiness Survey

  2 in 3 Indians claim to be happy in August 2024, despite a significant drop in happiness levels for 2 months consecutively: Ipsos IndiaBus Happiness Monitor

  Citizens in the west zone (88%) & tier 1 (85%) cities are the happiest; the East Zone has seen a major drop in happiness due to unrest in Kolkata and Manipur & vagaries of weather

  10.09.24
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  Consumer Sentiment Survey

  Consumer sentiment up for jobs; India ranks No.2 on National Index Score: LSEG-Ipsos PCSI August 2024

  Citizens feeling the pinch around daily spends, savings and investments.

  06.09.24
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  What Worries the World Survey

  67% Indians believe India is moving in the right direction; India placed 2nd in optimism across 29 markets in August 2024: Ipsos What Worries the World

  Worry around unemployment (-6%) and inflation (-7%) recedes

  06.09.24
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  Generations Survey

  Low awareness among Indians about generations’ labels & their own cohort: Ipsos Generations Report 2024

  One-size-fits-all may not work for brands and could lead to missing business opportunities

  06.09.24

• Our Newsletters

  Ipsos India AutoScoops is a great compilation curated by our team of automotive experts. This comprehensive Newsletter provides valuable insights and perspectives from Ipsos India. It serves as a source of inspiration and a platform for disseminating our unique points of view.ELEVATE is Ipsos India's monthly newsletter designed for Indian Clients showcasing a curated collection of the latest thinking and insights from the Ipsos India think tank. Delivered every month, it offers a fresh perspective on the people, market and society in India.

  Subscribe

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  Artificial Intelligence Publication

  Ipsos Update – September 2024

  Data, Healthcare, Education … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

  03.09.24
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  automotive Publication

  What is in a Colour?

  This article is part of a thought leadership series by the Ipsos Auto sector expert group. This team of experts in the automotive sector join forces to share their unique perspectives and insights about the latest trends, innovations, and happenings in the auto industry. The intent is to keep our clients informed and up-to-date through the lens of research.

  29.08.24
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  automotive Publication

  Hybrid vs. EV (Electric Vehicle) in the Automotive Industry: A Comprehensive Comparison

  This article is part of a thought leadership series by the Ipsos Auto sector expert group. This team of experts in the automotive sector join forces to share their unique perspectives and insights about the latest trends, innovations, and happenings in the auto industry. The intent is to keep our clients informed and up-to-date through the lens of research.

  29.08.24
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  automotive Publication

  Buckle Up: Promoting Seatbelt Usage Through Behavioral Science

  This article is part of a thought leadership series by the Ipsos Auto sector expert group. This team of experts in the automotive sector join forces to share their unique perspectives and insights about the latest trends, innovations, and happenings in the auto industry. The intent is to keep our clients informed and up-to-date through the lens of research.

  29.08.24
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  automotive Publication

  Lower Hatchback – Is revival in sight?

  This article is part of a thought leadership series by the Ipsos Auto sector expert group. This team of experts in the automotive sector join forces to share their unique perspectives and insights about the latest trends, innovations, and happenings in the auto industry. The intent is to keep our clients informed and up-to-date through the lens of research.

  29.08.24
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  Diversity Publication

  Success in the age of DEI

  Anthony Dsouza of Ipsos India: The real roots of success – Family, grit and a little luck

  13.08.24