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  automotive Publication

  What is in a Colour?

  This article is part of a thought leadership series by the Ipsos Auto sector expert group. This team of experts in the automotive sector join forces to share their unique perspectives and insights about the latest trends, innovations, and happenings in the auto industry. The intent is to keep our clients informed and up-to-date through the lens of research.

  29.08.24
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  automotive Publication

  Hybrid vs. EV (Electric Vehicle) in the Automotive Industry: A Comprehensive Comparison

  This article is part of a thought leadership series by the Ipsos Auto sector expert group. This team of experts in the automotive sector join forces to share their unique perspectives and insights about the latest trends, innovations, and happenings in the auto industry. The intent is to keep our clients informed and up-to-date through the lens of research.

  29.08.24
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  automotive Publication

  Buckle Up: Promoting Seatbelt Usage Through Behavioral Science

  This article is part of a thought leadership series by the Ipsos Auto sector expert group. This team of experts in the automotive sector join forces to share their unique perspectives and insights about the latest trends, innovations, and happenings in the auto industry. The intent is to keep our clients informed and up-to-date through the lens of research.

  29.08.24
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  automotive Publication

  Lower Hatchback – Is revival in sight?

  This article is part of a thought leadership series by the Ipsos Auto sector expert group. This team of experts in the automotive sector join forces to share their unique perspectives and insights about the latest trends, innovations, and happenings in the auto industry. The intent is to keep our clients informed and up-to-date through the lens of research.

  29.08.24
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  Diversity Publication

  Success in the age of DEI

  Anthony Dsouza of Ipsos India: The real roots of success – Family, grit and a little luck

  13.08.24

• Our Newsletters

  Understanding Asia is Ipsos’ monthly client newsletter bringing together insight, thought leadership and regional perspectives on the people, societies, markets and consumer behaviours shaping Asia. Each edition highlights key market signals, Ipsos expertise and timely issues to help clients better understand the region and navigate a fast shifting, future ready Asia.

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  Artificial Intelligence Publication

  Ipsos Update – August 2024

  Sports, holidays, politics … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

  09.08.24
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  automotive Publication

  From Imagination to Reality: The Impact of 'Kalki 2898 AD' could potentially pave the Way for Future Car Launches

  This article is part of a thought leadership series by the Ipsos Auto sector expert group. This team of experts in the automotive sector join forces to share their unique perspectives and insights about the latest trends, innovations, and happenings in the auto industry. The intent is to keep our clients informed and up-to-date through the lens of research.

  09.08.24
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  Ipsos IndiaBus Survey

  Sharp drop in happiness levels in July 2024 - repeats pattern of July 2023; weather mayhem and its collateral impact, prime cause: Ipsos IndiaBus Happiness Monitor

  Ipsos IndiaBus is a monthly, pan India omnibus (which also runs multiple client surveys), that uses a structured questionnaire and is conducted by Ipsos India on diverse topics among 2200+ respondents from SEC A, B and C households, covering adults of both genders from all four zones in the country. The survey is conducted in metros, tier 1, tier 2 and tier 3 towns, providing a more robust and representative view of urban Indians. The respondents were polled face to face and online. There is city-level quota for each demographic segment that ensures the waves are identical with no additional sampling error. The data is weighted by demographics and city-class population to arrive at national average. Data collection is done every month, and the results are calculated on two-months’ rolling sample.

  06.08.24
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  What Worries the World Survey

  India improves one rank, pips Indonesia to emerge 2nd most optimistic market: Ipsos What Worries the World July 2024 Wave

  Ipsos’ What Worries the World survey tracks public opinion on the most important social and political issues across 29 countries today, drawing on over ten years of data to place the latest scores in context.
  

  02.08.24
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  Consumer Confidence Survey

  India retains top spot with highest national index score of 64.5 across 29 global markets: LSEG-Ipsos PCSI July 2024

  India (64.5) and Indonesia (62.3) are the only countries with a National Index score of 60 or higher.

  01.08.24
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  Beauty Publication

  DECODING INDIA’S BEAUTY BOOM

  Exploring Current Trends in Beauty and Personal Care

  26.07.24