Consumer Behaviour


Consumers Survey

Double whammy of Covid19 pandemic and inflation impacting lives of Indian consumers most: Ipsos Essentials

These were the findings of Ipsos Essentials, monitoring the new rules of engagement of people across the globe and the resulting impact on state of mind, state of wallet and future intentions in the 16 countries of Australia, Brazil, Canada, China, France, Germany, Italy, Mexico, Spain, India, Japan, Russia, South Africa, South Korea, the UK and the US and a sample size of 16,000 respondents.
Customer Insights Publication

One Mind, Many Truths - A Podcast with Ben Page

Some of the most special episodes within the Ipsos Views series are those that feature our Global CEO, Ben Page. Listen to Ben discussing the social and commercial trends re-shaping our world, and hear him explain how to make sense of the gaps between how people answer surveys and how they behave in real life.

Consumer Sentiment continues downward slide in May, after April’s dip: Refinitiv-Ipsos India PCSI

Consumer Sentiment continues downward slide in May, after April’s dip: Refinitiv-Ipsos India PCSI
Sentiment down for personal finances, investments and personal finances. No change in sentiment for economy
Consumption Survey

3 headed monster upsetting world mental peace: Ipsos Essentials April 2022

3 headed monster upsetting world mental peace - COVID 19 for Indians & Chinese most; Inflation for most global markets & Conflict in Ukraine for Germany and Italy: Ipsos Essentials April 2022

Consumer Sentiment weakens in April 2022: Refinitiv-Ipsos India PCSI

Consumer Sentiment weakens in April 2022: Refinitiv-Ipsos India PCSI
Sentiment downbeat for jobs, personal finances, investments for the future & economy

Personal actions on World Earth Day - 2 in 3 Urban Indians will avoid products with excess packaging: Ipsos Global Earth Day 2022 Survey

Personal actions on World Earth Day - 2 in 3 Urban Indians will avoid products with excess packaging: Ipsos Global Earth Day 2022 Survey.
Ditto for global citizens. They too want to avoid products with excessive packaging.

Ipsos Update - April 2022

This month sees us reflect on the impacts of the Covid-19 pandemic two years on. Our featured global surveys cover topics including gender equality and interpersonal trust. We also look at the French election ahead of this month’s vote, alongside the latest polling on the Ukraine conflict.
Environment Survey

8 in 10 Urban Indians polled endorse a ban on Single Use Plastics: Attitudes towards Single Use Plastics Ipsos Global Survey

8 in 10 Urban Indians polled endorse a ban on Single Use Plastics: Attitudes towards Single Use Plastics Ipsos Global Survey;
8 in 10 urban Indians polled prefer products using minimal plastic packaging;
Onus rests with manufacturers and retailers for reducing, reusing and recycling of plastic packaging, believe most urban Indians and global citizens

Closing the consumer consciousness gap

Put people at the heart of your decisions.