Insights Hub

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  Reputation Publication

  Doing well by doing good: resilience, risk and the reputation value of ESG

  ESG creates opportunity, in particular, it helps to drive innovation. Its ‘sustainability lens’ forces businesses to think critically about the long-term value they create, and to identify new trends, business opportunities and partnerships. More broadly, ESG is an increasingly powerful tool to strengthen corporate reputations.

  11.07.23
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  Reputation Publication

  The future of ESG?

  In light of a recent backlash against ESG investing, we take a critical look at the ESG framework and explore its future relevance for CSOs and organisations.

  11.07.23
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  Reputation Publication

  ESG – a time for leadership, focus and communication, but above all action

  Concluding from the latest Ipsos ESG Council report, it's increasingly clear ESG's role as an agent for positive change.

  11.07.23
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  Artificial Intelligence (AI) Publication

  Ipsos Update – July 2023

  Generative AI, equality, refugees… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.

  03.07.23
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  Brands Publication

  Ipsos at Cannes Lions 2023: the week's highlights

  Since 1954, the International Festival of Creativity has been held in Cannes and the Lions Awards reward the best agencies. Ipsos was there to bring a total understanding of people, citizens and consumers, with a presence across different stages and forums. Discover the key takeouts.

  29.06.23

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  Artificial Intelligence (AI) Publication

  Conversations with AI: How generative AI and qualitative research will benefit each other

  Generative AI could be an enabler to deliver faster, cheaper, and better research results, but the key is asking the right questions.

  14.06.23
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  Environmental, Social and Governance (ESG) Publication

  How research can help understand and close the gap in inequality

  In our latest white paper 'More equal than others', we delve into the challenges posed by inequality, highlighting its various dimensions and shedding light on the imperative for proactive efforts to address it head-on.

  08.06.23
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  Ipsos Update Publication

  Ipsos Update – June 2023

  Inflation, agriculture, eCommerce… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.

  02.06.23
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  Strategy Publication

  Rewiring your CX DNA

  The foundations of a winning customer strategy

  02.06.23
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  Consumers Publication

  Beyond the screen: Driving authentic engagement through hybrid online-offline communities

  People do not separate their online and offline experiences into separate boxes; they feel equally real to us, existing on the same continuum. Communities should not be an exception.

  31.05.23
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  Public Health Publication

  A guide to better pharma demand research

  Discover the three essential steps for optimizing the quality and reliability of demand research.

  18.05.23