Insights Hub

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  Consumer Behaviour Publication

  Making the most of our regrets

  What we can we learn from regrets? For the market researcher, regret is an important construct that can enhance our understanding of decision-making and consumer behaviour.

  26.02.21
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  COVID-19 Publication

  One year on, most don’t see an end to the pandemic before the end of 2021 – if at all

  Tracking survey data shows how threats associated with the pandemic and expectations in eight countries have changed over the past year

  25.02.21
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  Healthcare Publication

  A year in Oncology

  A Review of 2020 Drug Approvals & Key Milestones

  19.02.21
• Drugs Publication

  A year in Oncology

  A Review of 2020 Drug Approvals & Key Milestones

  18.02.21
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  Data Collection Publication

  Embracing Mixed Mode Research

  Why Mixed Mode is more than just a plan B and the way to future-proof your research studies.

  15.02.21

• Insights

  Our monthly newsletter will keep you informed on the latest insights, upcoming events, and other news. This way you’ll always be up to date.

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  Consumer Behaviour Publication

  First Impressions Matter

  Understanding the power of spontaneous reactions to develop stronger innovations

  10.02.21
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  Coronavirus Publication

  Ipsos Update – February 2021

  Our monthly round-up of the latest research and thinking from Ipsos around the world includes new global surveys on life during the pandemic, a new white paper on quality in market research and special features on US and French society.

  01.02.21
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  Brands Publication

  How to drive sustainable brand growth?

  A discussion on Ipsos’ view on the importance of brand tracking research, knowledge of consumer decision-making and fundamentals for brand growth.

  27.01.21
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  Panels Publication

  The power of research panels

  Ipsos has invested in a global network of online access research for the past 20 years to deliver the highest standard of research insights. We believe the future of quality market research will continue to depend on properly managed research panels.

  19.01.21
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  Ipsos Update Publication

  Ipsos Update - January 2021

  Our first monthly research round-up of the year includes both reflections on 2020 and a look forward at the year ahead. Featured topics include vaccines, behaviour change, food trends and look at the local story in a selection of countries.

  05.01.21
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  Public Health Publication

  A Year in Review - 2020

  This has been a year of momentous change – real and anticipated. As we pause to reflect at the end of the year, we present some Ipsos research highlights you may have missed during the dizzying events of 2020.

  16.12.20