Consumers


Shopper Publication

Black Friday: Shifting its Centre of Gravity

Ahead of Black Friday 2018, Tim Denison traces the history of a retail event that has evolved into a global phenomenon. But what is different now to previous years, what can retailers learn, and what shape can we expect Black Friday to take in the future?
Digital Publication

The Future of Mobility - Shared Mobility

The third in The Future of Mobility series, Shared Mobility looks at the rise and development of car-sharing and ride-sharing.
Consumers Survey

Global Consumer Confidence Remains Steady at 50.3 in October

China records the highest index score since tracking began with a 79.1 score in the Investment Index.
Consumers Publication

The Secret to Unleashing a Disruptive Brand? Stop Being a Victim

This report speaks to clients to find out how to survive in a transforming market and handle the changes disruption brings.
Society Publication

The Future of Mobility - Electrification

The mobility is constantly changing and vehicles become less polluting. Electric vehicles have been known for a decade but they attract more and more consumers, due to a major concern regarding environment and the rise of gasoline price.
Consumers Survey

Global Consumer Confidence Ticks Up To 50.7

This May sees the Global Consumer Confidence Index rise by 0.4 points.
Reputation Publication

Unlocking the Value of Reputation

The definitive link between corporate reputation and better business efficiency.
Consumers Survey

‘Natural’ food: What Does it Mean to Consumers?

Consumers are more conscious than ever about the safety and trustworthiness of food and drink, which has led to an increase in the use of terms such as ‘natural’ on packaging.
Qualitative Publication

Consumer DIP

How do you ensure you have engaging marketers and how can you let them experience the daily life of their consumers?