Customer behaviour

Customer behaviour

[WEBINAR] From Shopper Insight to Shelf Action
Virtual Shopper Webinar

[WEBINAR] From Shopper Insight to Shelf Action

Understanding the drivers behind shopper decisions is essential for effective retail strategy. However, moving from data to practical application requires a combination of technology, validation, and activation
Lead Saves: Convert ‘lost’ leads into revenue
Customer Experience Publication

Lead Saves: Convert ‘lost’ leads into revenue

Drive up sales conversion by understanding and converting customers you thought were ‘lost’.
Emotions around the world
Behavioural Science Publication

Emotions around the world

A cross-cultural framework for emotion measurement.
Ipsos | Black Friday | holiday season
Retail insight Publication

Where brands and retailers should place their bets this holiday shopping season

Inflation, the environment, Covid-19 and the war in Ukraine are all forces brands and retailers must consider ahead of Black Friday and Christmas shopping.
Ipsos | Paris fashion week | London Fashion week | New York Fashion week | Milan fashion week
Social Intelligence Publication

Fashion Weeks: Has K-Pop stolen the shows?

Four takeaways from Synthesio social data about 2022 global Fashion Weeks.
What the Unknown unknows
Social Intelligence Survey

Unpacking Unknown Unknowns

A run-through of the what, why, and how of unknown unknowns in social intelligence.
Influence the mind
Brand Measurement Survey

[WEBINAR] Stop scraping, Start digging!

This webinar was held on 21 November 2019. During this webinar you can learn how to seduce the intuitive mind of your consumer with your brand and innovations. Do you want to receive the slides and the recording? Check the bottom of this page.
Mystery Shopping Publication

About mystery shopping

Everything you need to know about mystery shopping.
Mystery Shopping Publication

Mystery Shopping

Offering an outstanding customer experience and delivering fully on your brand promise helps achieving profitable growth. An excellent Mystery Shopping program is your key to success.
Retail performance
Footfall counters Publication

Retail Performance

To understand your consumers it is key to have an advanced retail strategy. Our data led approach to improve in store experiences provides you just that.