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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Be Distinctive Britain

Be Distinctive Britain

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  • Politics Survey

    The beating heart is a ticking timebomb

    In Marketing magazine, Jonathan Weeks of Ipsos Marketing looks at the contradictions consumers face in pursuit of a healthy lifestyle.
  • Environment Survey

    RenewableUK Wind Power

    In April 2012, Ipsos conducted research into public attitudes to wind power for Renewable UK / Hill and Knowlton Strategies.
  • Investors Survey

    Preliminary thematic findings report: London Youth Reducing Reoffending Programme

    Ipsos issues a response to the BBC article on Preliminary Thematic Findings Report on the London Youth Reducing Reoffending Programme.
  • Politics Survey

    The Age of Big Data

    Louise Brice in MediaWeek outlines the 3 key elements to get the most out of your data sources.
  • Politics Survey

    Economist/Ipsos April 2012 Issues Index

    The April Economist/Ipsos Issues index shows that, this month, two fifths of the public (40%) place unemployment among the most important issues facing the country, the highest level of concern in over thirteen years, as the unemployment rate reaches its highest level in seventeen years.
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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  • Politics Survey

    Ipsos Global @dvisor Wave 30

    One in ten (10%) Britons rate the state of the economy as good, the same as in Japan and similar to French and Italian pessimism according to new research from Ipsos' Global @dvisor online survey conducted in 24 countries.
  • Politics Survey

    Being uncomfortable with social media

    Half of businesses feel their social media skills are either below their industry average or very poor, write Ines Nadal and Tara Beard-Knowland in Brand Republic.
  • Politics Survey

    The housing issue

    Housing is an interesting issue for pollsters, says Ben Page, Chief Executive of Ipsos.
  • Investors Survey

    Storytelling... and re-telling

    In her latest Campaign blog, Tara Beard-Knowland says storytelling is a compelling way for brands to communicate.
  • Investors Survey

    The buck starts here

    Jonathan Weeks blogs in Marketing magazine on the role of CSR for manufacturers and retailers.
  • Politics Survey

    Branding Celebrities

    Tara Beard-Knowland looks at Usain Bolt's ads for Virgin and for Visa and at the potential pay-offs - and pitfalls - of celebrities in advertising.