Making Sense... of Britain
Welcome to the first Ipsos Marketing newsletter which in this edition brings together our latest research and insights into Britain and Britishness.
Welcome to the first edition of Making Sense.
Our new publication will regularly bring you a collection of thought pieces on themes which are relevant to our times, the trends that affect your industries and insights into our global world.
In this edition:
- The View from Abroad: Rob Myers, Managing Director, Ipsos Marketing UK
- A Nice Cup of Tea and a Sit Down: Jon Weeks, Ipsos InnoQuest
- The Brits' approach to Innovation: Jennifer Fisher, Ipsos InnoQuest
- It's Reigning Cats and Dogs: Marianne Knight, Ipsos Market Understanding and Measurement
- A Brilliant year for Britishness: Lauren Mattey, Andy McQuade and Jennifer Mallett, Ipsos UU
- Realising a Dream: Jane Campbell,Ipsos Market Understanding and Measurement
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