The Conservative Party Conference: Ipsos Briefing Pack
To mark the Conservative Party's first autumn conference as the party in government for 14 years, Ipsos has produced a briefing using recent and historical polling data to illustrate the position the party finds itself in.
To mark the Conservative Party's first autumn conference as the party in government for 14 years, Ipsos has produced a briefing using recent and historical polling data to illustrate the position the party finds itself in.
Despite Labour closing the gap in the polls, David Cameron's personal ratings are very high and his government's ratings are higher than either Thatcher or Major's. But how long will the honeymoon continue when spending cuts bite?
The Comprehensive Spending Review is likely prove to be a defining moment for the Coalition - but David Cameron can count on the support of Conservative voters on proposals to make cuts. Indeed, Conservatives are more likely to think there is a need to make cuts in public spending and they are confident (as are most of the public) that this government will in the long term improve the economy.
