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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Marketing Anchors

Marketing Anchors

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  • Survey

    Smoke Detectors - Not The Sole Answer To Fire Safety

    Regular maintenance, common sense and vigilance are the key, says home insurer, Direct Line
  • Family Survey

    British Kids Say Parents Are To Blame For Couch Potato Lifestyle

    More than half (61%) of British teenagers think they don't spend enough time being active with their family according to a new survey published today. Most young people blame their parents for their family's inactivity with a third of them citing their parents' lack of time as the reason.
  • Who Kills Forty Dogs A Day?

    The UK- allegedly a nation of dog lovers - is needlessly killing nearly 15,000 healthy dogs a year, a NCDL/MORI survey can reveal.
  • Politics Survey

    New Labour's Last Challenge?

    Older voters are the group least supportive of New Labour, and winning them over is perhaps Tony Blair's biggest remaining political challenge. For much of the time, far more attention is paid to attracting the support of young voters, especially first-time voters, than is paid to attracting the votes of those who have retired. There is a superficial attraction to this: after all, young voters are generally less strongly attached to their party allegiances - if, indeed, they have any at all - and ought to be easier to swing. If their loyalties can be captured at a young age, perhaps they will subsequently offer their party a lifetime of voting service.
  • Consumers Survey

    Use of the Internet in the UK Election

    Q1 Which of these, if any, do you personally use … ? and which others?
    [By "PC" we mean a desktop, laptop or any other computer you may use; by "the internet" we mean using the internet/world wide web via any device]
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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