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• Consumers Publication

  MediaCT Glossary Flyer

  Flyer for the 4th edition of Ipsos MediaCT's glossary.

  01.07.08
• Consumers Publication

  Full MediaCT Glossary

  4th Edition of the full Glossary of Ipsos Media CT terms.

  01.07.08
• Public opinion Publication

  Housing Frontiers 2008

  This is the second Housing Frontiers report dedicated to analysis of tenant satisfaction data derived from the 2006/07 wave of Best Value Performance Indicator (BVPI) Surveys.

  05.06.08
• Public opinion Publication

  London in 2008 Briefing Pack

  Download a summary of some of Ipsos's in-depth analysis on the 'inbox' of London's new Mayor, Boris Johnson.

  02.06.08
• Consumers Publication

  Media Brand Equity

  An introduction to The MediaCT Brand Equity product that looks at the importance of different platforms to a brand's overall equity.

  01.06.08

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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• Customer Satsisfaction Publication

  Understanding Customer Relationships

  Relationship marketing is a useful concept for understanding customers, but this paper looks at customer relationships from a different - and more holistic - perspective . It examines the extent to which the metaphor of personal relationships can be applied to interactions between individuals and companies, focusing on the customer relationship from the viewpoint of the customer rather
  than the supplier .

  01.06.08
• Market Research Publication

  Retail Multi-Trend Flyer

  A flyer for Ipsos retail's 16 Hot Trends and Consumer Behaviour Study.

  01.05.08
• Reputation Publication

  Sustainability Issues in the Retail Sector

  This report summarises the findings of a number of pieces of thought leadership work by Ipsos's Reputation Centre. It comprises research among the on-line British public and a study of `experts' in the field of retail and sustainability. We interviewed a number of leading authorities including high street retailers and product manufacturers, trade and consumer associations, leading academics, think tanks and consultants, relevant financial analysts and journalists and NGOs and Government departments.

  01.03.08
• Public opinion Publication

  Closing The Gaps

  Crime has fallen, but people don't believe it - and they've lost confidence in the government. This report looks at the reasons for this "perception gap" and what we can do to close it.

  14.02.08
• Public opinion Publication

  Budget Presentation - Preston City Council (2008)

  The Council decided to hold a workshop with residents to assess options for remedial actions after it was found that their planned budget over the next few years could not be sustained. Ipsos was
  commissioned to recruit residents, moderate the workshop and report on findings

  01.02.08
• Public opinion Publication

  Blair's Britain: The Social & Cultural Legacy

  Social and cultural trends in Britain 1997-2007 and what they mean for the future

  01.02.08