MORI Political Monitor, January 2004
MORI interviewed a representative quota sample of 1,960 adults aged 18+ at 200 sampling points across Great Britain. Fieldwork was conducted face-to-face on 15-20 January 2004. Data are weighted to match the profile of the population.
Q1 How would you vote if there were a General Election tomorrow? IF UNDECIDED OR REFUSED AT Q1 Q2 Which party are you most inclined to support? Base: 1,960 British adults 18+
| % | |
|---|---|
| Conservative | 31 |
| Labour | 41 |
| Liberal Democrats (Lib Dem) | 20 |
| Scottish/Welsh Nationalist | 3 |
| Green Party | 2 |
| UK Independence Party | 1 |
| Other | 2 |
| Lab lead (177%) | +10 |
| Would not vote | 12 |
| Undecided | 10 |
| Refused | 1 |
Q1 How would you vote if there were a General Election tomorrow? IF UNDECIDED OR REFUSED AT Q1 Q2 Which party are you most inclined to support? Base: All absolutely certain to vote (1,037)
| % | |
|---|---|
| Conservative | 35 |
| Labour | 37 |
| Liberal Democrats (Lib Dem) | 21 |
| Scottish/Welsh Nationalist | 3 |
| Green Party | 2 |
| UK Independence Party | 1 |
| Other | 1 |
| Lab lead (177%) | +2 |
| Would not vote | * |
| Undecided | 7 |
| Refused | 1 |
The headline figures are based on all respondents absolutely certain to vote.
Q3-6 Are you satisfied or dissatisfied with the way the Government / Mr Blair / Mr Duncan Smith / Mr Kennedy are doing their job? Base: 1,028 British adults 18+
| Satisfied | Dissatisfied | Don't know | Index | |
|---|---|---|---|---|
| % | % | % | % | |
| Government | 25 | 64 | 11 | -39 |
| Blair | 32 | 59 | 9 | -27 |
| Howard | 30 | 22 | 48 | +8 |
| Kennedy | 39 | 20 | 40 | +19 |
Q7 What would you say is the most important issue facing Britain today? Q8 What do you see as other important issues facing Britain today? Base: 1,028 British adults 18+
| Q7 | Q7/8 | |
|---|---|---|
| % | % | |
| National Health Service/Hospitals | 11 | 36 |
| Education/schools | 9 | 32 |
| Race relations/immigration/immigrants | 14 | 29 |
| Defence/foreign affairs/international terrorism | 13 | 26 |
| Crime/law & order/violence/vandalism | 9 | 23 |
| Pensions/social security | 3 | 13 |
| Taxation | 3 | 11 |
| Economy/economic situation | 4 | 10 |
| Common Market/EU/Europe/Single European Currency | 6 | 9 |
| Transport/public transport | 2 | 9 |
| Unemployment/factory closure/lack of industry | 2 | 8 |
| Housing | 1 | 6 |
| Poverty/inequality | 1 | 5 |
| Drug abuse | 1 | 4 |
| Local government/council tax | 1 | 4 |
| Morality/individual behaviour | 1 | 4 |
| Pollution/environment | 1 | 4 |
| Public services in general | 1 | 4 |
| Nuclear weapons/nuclear war/disarmament | 1 | 3 |
| Countryside/rural life | 1 | 2 |
| Low pay/minimum wage/fair wages | 1 | 2 |
| Inflation/prices | * | 2 |
| GM/GM (Genetically Modified) foods | * | 1 |
| Petrol prices/fuel | * | 1 |
| Privatisation | * | 1 |
| Scottish/Welsh Assembly/Devolution Constitutional reform | * | 1 |
| Animal welfare | * | * |
| Foot and mouth outbreak/farming crisis | * | * |
| Pound/exchange rate/value of pound | * | * |
| AIDS | 0 | * |
| Beef/BSE/Mad Cow Disease | 0 | * |
| Northern Ireland | 0 | * |
| Trade unions/strikes | 0 | * |
| Other | 5 | 15 |
| Don't know | 7 | 6 |
Q9 Do you think that the general economic condition of the country will improve, stay the same, or get worse over the next 12 months? Base: 1,028 British adults 18+
| % | |
|---|---|
| Improve | 16 |
| Stay the same | 41 |
| Get worse | 37 |
| Don't know | 6 |
| MORI Economic Optimism Index [EOI] | -21 |
Q10 And how likely would you be to vote in an immediate General Election, on a scale of 1 to 10, where 10 means you would be absolutely certain to vote, and 1 means that you would be absolutely certain not to vote? Base: 1,960 British adults 18+
| % | |
|---|---|
| 10 - absolutely certain to vote | 52 |
| 9 | 7 |
| 8 | 7 |
| 7 | 5 |
| 6 | 4 |
| 5 | 7 |
| 4 | 2 |
| 3 | 2 |
| 2 | 3 |
| 1 - absolutely certain not to vote | 10 |
| Don't know | 2 |
| Refused | * |
