Socio-Cultural Currents Affecting Heritage Site Visit Considerations or 'I didn't join English Heritage to be a Salesman'
My day job is the study of the British, the public generally, the electorate, in political terms (although opinion polls that you see in the newspapers and on television is but 1% of our turnover - that's right, 1%, of MORI's turnover - but 99% of the publicity).