While Labour leads as the party seen as most likely to achieve its missions to improve the NHS and break down barriers to opportunity, Reform UK leads on “taking back our streets”, and the Greens on clean energy.
Almost two-thirds (64%) say that the country is going in the wrong direction.
A recent MORI survey shows that Dawn French is the most popular choice as someone to picnic with.
A survey of the attitudes to fur in the UK, commissioned by Marie Claire and the RSPCA has revealed that 87% of adults would never wear real fur. Of these, 73% thought it wrong or disapproved, 12% said it is too expensive, 8% cited it unfashionable and 6% thought other people would disapprove.
A MORI poll, commissioned by the Plain English Campaign on the language used in pension information, has revealed that over four in ten of those contributing (or preparing to contribute) to a pension scheme thought the language used was confusing.
Profile of voters and how they voted in the 1997 election by age, gender, social class, housing tenure, region, newspaper readership, ethnicity, trade union membership, etc
Survey during the 1997 British general election
MORI survey for the Economist, conducted on the eve of the 1997 general election, exploring public attitudes to the future political and constitutional agenda
Q ... To what extent do you support or oppose: "Hold a referendum on changing the system we use to elect MPs"
Performance of the polls in the 1997 election: Association Of Professional Opinion Polling Organisations press release
