Political Attitudes in Great Britain, Mid-April 1997

Mid-campaign election poll for the Evening Standard

  • MORI interviewed 1,778 adults in 174 sampling points face-to-face in home on 11-14 April 1997.
  • Data is weighted to match population profile.
  • An asterisk (*) denotes a figure between zero and 0.5%.
  • Survey conducted on behalf of the Evening Standard

Q1 How do you intend to vote at the General Election on May 1? (If undecided or refused at Q1) Q2 Which party are you most inclined to support? Base: 1,778

Conservative 29%
Labour 50%
Liberal Democrats 15%
Scottish/Welsh Nationalist 3%
Green Party *%
Referendum Party 2%
Other *%

Would not vote 8%
Undecided 8%
Refused 3%

An asterisk (*) denotes a figure between zero and 0.5%.

    Q3 Do you think that the general economic condition of the country will improve, stay the same, or get worse over the next 12 months? Base: 939

    Improve 24%
    Stay the same 47%
    Get worse 18%
    Don't know 11%
    Economic Optimism Index (EOI) +6

    Q4 How likely you are to get along to vote in the General Election?

      %
    Certain to vote 67
    Very likely to vote 12
    Quite likely to vote 8
    Not very likely to vote 4
    Certain not to vote 8

    Don't know 1
      All Con Lab Lib Dem
      % % % %
    Certain to vote 67 70 74 76

    Technical details

    MORI interviewed a representative quota sample of 1,778 adults (aged 18+) on 11-14th April 1997. Interviews were carried out face-to-face in home. At the analysis stage, the data were weighted to match the population profile. All figures are in percentages. Where percentages do not sum to 100, this may be due to multiple responses, the exclusion of don't knows or computer rounding. An asterisk (*) denotes a figure between zero and 0.5%.

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