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Elevating the Customer Experience through Accessible Pack Design
When packaging works well, it goes unnoticed. However, all too often, pack design doesn't consider the needs of those with physical or sensory challenges.
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Amplifying the Patient Voice in Real-World Evidence
Real World Evidence is fast-growing and vital in enabling healthcare providers and suppliers to confidently make decisions.
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The Advocacy Ripple Effect
What if you could turn your happiest customers into your most effective marketers?
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The Rise of No/Low Alcohol: Motivations, Moments, and Innovation
From after-work socials to alcohol-free nights out, drinking occasions in the UK and France are evolving. At the same time, the demand for low/no alcohol options is accelerating, but with different preferences and gaps on each side of the Channel.
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The Future of Mortgages
Join us for a day of fresh insight and forward thinking on the mortgage market.
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Marketing Week's Festival of Marketing
Not long until Festival of Marketing 2025! This year, it’s all about empowering marketers to become a driving force behind business growth. Join Ipsos as we take over the Delivering for Customers stage.
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Sustainability in Packaging Europe
Ipsos joins the agenda for the 10th edition of Sustainability in Packaging Europe, where packaging experts take to the stage to explore packaging sustainability, the circular economy, and more.
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A Pensions System Fit For the 21st Century: The stories behind pension gaps
What does the ideal pension system look like in the 21st century?
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Nearly half of Gen Z say they would eat lab grown meat products, much higher than older generations
New research from Ipsos in the UK reveals that nearly half (47%) of Generation Z Brits say they would eat cultivated – otherwise known as ‘lab grown’ - meat products.
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Revolutionising Product Testing with Synthetic Data
Synthetic data is revolutionising industries from FMCG to financial services to tech by enabling simulations and augmenting data. But, many innovation leaders have fundamental questions about the validity of the processes and outputs.