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7 in 10 Britons believe immigrants place extra pressure on the NHS
In the run up to the election, Ipsos is looking at common perceptions and misperceptions that might be affecting voters’ views about the NHS.
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Around half of Britons support junior doctors strikes as 3 in 5 believe government doing a bad job at negotiating with unions
New polling from Ipsos has found that around half of Britons (52%) support junior doctors taking strike action - a rise of 6 percentage points since May
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Majority of Britons think crime is a big problem with 6 in 10 Britons believing it has risen over the past year
Despite a downward trend in crime in England and Wales, 6 in 10 Britons believe that crime in the UK has risen over the past 12 months.
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The People Behind the Polls
The People Behind the Polls - a series of video diaries and election debate reactions from members of the public during the 2024 General Election.
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Marginal Moments: Can Generative AI help us better understand the general election?
Marginal Moments was an AI R&D project, using AI personas to explore how election promises are engaging the public. We followed five AI generated voters throughout the election campaign, introducing them to a wide spectrum of national and local election materials, to understand how the speeches and pledges made by Parties impact their voting intention.
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6 in 10 Britons think Labour manifesto represents positive change for Britain
New polling from Ipsos explores attitudes towards the party manifestos
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Two in five Britons want increased spending on public services - even if it means they pay more in tax
New polling from Ipsos explores attitudes towards tax and spending on public services.
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Just one in five would describe Britain today as doing 'great'
New polling by Ipsos explores public attitudes towards Great Britain
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Public Services Face Crisis of Confidence as Election Looms
New Ipsos UK study reveals a public deeply dissatisfied with the state of public services in the UK.
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The Ipsos AI Monitor 2024: Changing attitudes and feelings about AI and the future it will bring
Is Artificial Intelligence a friend or a foe? People are unsure whether to be excited or nervous about a future with AI.