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The Power of Public Opinion: Princess Diana: 1961-1997
The power of public opinion was vividly demonstrated recently in Britain by an event which grabbed the attention of the entire world. Princess Diana, an icon of our time with probably the highest awareness level of anyone in the world, was killed in a car crash and at the age of 36, struck down in the prime of life. Her life was measured in the thousands of extra copies of magazines and newspapers in every language published, when she was the cover picture. Her death became a world-wide public event, with millions who had never met her feeling a personal bereavement.
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Myra Hindley
A recent MORI poll conducted on behalf of Great Percy Productions Limited shows that 77% disagree with the current policy that prisoners serving life sentences for murder may
be released after a certain period of time. This figure increases to 83% when asked if Myra Hindley, who received a life
sentence and has now served 31 years imprisonment, should be released from prison. -
Abortion - Whose Choice?
A recent MORI poll shows that one in three people (34%) believe that the law should be changed to give pregnant women
the right to an abortion in any circumstances. However, just over half (51%) disagree that the law should be so changed. -
Charles And Camilla Poll
MORI poll for the Mail on Sunday, July 1997, with detailed questions on impressions of Prince Charles and Camilla Parker Bowles
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MORI Polls in the 1997 General Election - Archive
An index to the various polls conducted by MORI before, during and immediately after the 1997 election campaign
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1997 General Election Panel Study, Wave 2
Second wave of a panel study of voter attitudes during the 1997 election campaign, conducted for the Independent on Sunday and the Sunday Mirror
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Times Election Poll - Week 3
MORI's third poll for The Times during the 1997 election campaign, including questions on the conduct of the campaign and on European integration, as well as the regular tracking questions
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Times Election Poll - Week 2
Data on issues facing Britain and the best party on these issues, satisfaction with party leaders, voting intention and likelihood to vote.
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1997 General Election Panel Survey, Wave 1
First wave of our 1997 General Election panel survey, for the Independent on Sunday and the Sunday Mirror, covering voting intentions as well as attitudes on other electoral issues