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The Unrealised Potential of Digital Therapeutics in the UK
A recent Ipsos survey found that 50% of UK adults had, either now or in the past, used some form of health technology. By contrast, only 7% said the same about a tool that could be considered a digital therapeutic (DTx).
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Ahead of COP27, Britons want subsidies on environmentally friendly tech while few want higher taxes on non-renewable energy sources
Brits are most supportive of government subsidies for environmental technology, changing product pricing and incentives for green products/services to reduce climate change in a global Ipsos survey ahead of COP27.
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Where brands and retailers should place their bets this holiday shopping season
Inflation, the environment, Covid-19 and the war in Ukraine are all forces brands and retailers must consider ahead of Black Friday and Christmas shopping.
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Only a minority of young people claim to be positive about the future of UK politics (17%) and the UK economy (20%)
An Ipsos survey for BBC Radio 1/Newsbeat has given a snapshot of young people’s lives in the UK.
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Labour takes lead as party with best policies on the economy for first time in 15 years
Labour also leads on a range of other policy areas, such as reducing the cost of living, taxation, poverty and inequality, healthcare, benefits and pensions, and housing according to the latest Ipsos Political Monitor.
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Introduction to the latest Reputation Council Report
Some would think it an understatement to say that the latest Ipsos' Reputation Council sitting takes place against an uncertain global backdrop. We seem to be in a perfect storm of social, political, and economic upheaval – the war in Ukraine, supply chain bottlenecks feeding inflation, and the lingering impact of Covid-19 are but a few of the factors impacting the world.
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About the Reputation Council
Established in 2009, the Ipsos Reputation Council brings together senior communicators from some of the most respected corporations in the world.
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ESG: The Corporate North Star
The Purpose of purpose: having a clear vision about the kind of company you are is increasingly important in the ‘war for talent’, among generations who want to make a difference in their daily lives.
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The Business of Regulation
ESG is driving intervention and nearly four-in-five Reputation Council members tell Ipsos that their business is more regulated now than it was five years ago.