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Get on board the (savings) equality train
Alpa Shah examines the rapid exacerbation of wealth inequalities in the cash savings market as a direct result of the COVID-19 crisis and argues this is unlikely to change without radical, yet sensitive solutions.
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How comfortable are Britons with returning to normal, as coronavirus concern rises again?
Many are still uncomfortable about some aspect of life returning to normal as concern about the Coronavirus rises to levels last seen in late April.
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Customer Experience and information – a terminal issue?
Tim Voigtländer recounts his experience as a customer of a low-cost airline when something went wrong - what lessons can companies learn from his customer experience?
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Global study finds high levels of concern about ageing
Ipsos’s new global study, conducted in partnership with the Centre for Ageing Better, a charity funded by an endowment from The National Lottery Community Fund, illustrates the attitudes to ageing across 30 countries.
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Global predictions: what's in store for 2019?
The latest Ipsos Global Advisor poll was carried out in 31 countries around the world at the end of 2018. It asked over 21,000 online adults aged under 64 their predictions for 2019.
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Changing gear: How mystery shopping drives a better automotive CX performance
What should an automotive mystery shopping programme focus on? What do car manufacturers and dealers want from one? Jakub Hankovský explores the different options available to manufacturers, importers and dealerships, and how a well-executed campaign can fuel a better customer experience for customers and employees alike.
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As apps become mainstream, what behaviours do they encourage?
Today marks the launch of a new report into apps and behaviour patterns. The report, commissioned by Google and produced by Ipsos, finds that different apps encourage different behaviours. News app users snack on content up to three times a day, whilst entertainment app users immerse themselves in programmes for up to seven hours a day.
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Real estate robust in face of global uncertainty
A new report by BNP Paribas Real Estate - Cycology - using Ipsos research indicates an industry better prepared to face future political and economic shocks than it was in 2007.
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Cheetahs, Chickens and Goldfish
Speed is good when it comes to customer service and beating competition. But it can sometimes be a mixed blessing, writes Andrew Green.
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Breaking the Link: Fife and the Forth Road Bridge closure
The Carnegie Trust commissioned Ipsos Scotland to conduct a survey of 500 Fife residents, to explore Fife residents' use of the Forth Road Bridge and the consequences of the Bridge's closure on residents' lifestyles and consumer behaviour.