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Most Britons would abide by self-isolation rules
More certain to stay at home if they test positive for coronavirus themselves than if they are told to self-isolate because of close contact with another or arriving from another country according to our survey for the BBC.
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Communicating Public Health: Conversations about the COVID-19 pandemic - Report 1
The first of four Communicating Public Health reports, published by Future Care Capital, shares insight from Ipsos's analysis of social media activity during the pandemic.
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Housing ‘wish lists’ shift post lockdown
New study by Ipsos for St. Modwen finds different generational experiences of lockdown at home, and different needs and wants from property.
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Ipsos Research Highlights - 28 August 2020
In this week's Ipsos Research Highlights the Conservatives see a drop in their ratings, we explore how many parents are staying positive during the pandemic and whether Britons are happy to continue working from home.
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COVID crisis: who’s been hardest hit, the impact on Britain and generational prospects
The UK public are more likely to say the COVID -19 crisis has affected men worse than women, people from ethnic minorities worse than white people, and the old worse than the young, according to a new study.
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Building reputation resilience before a crisis
How do you prepare for a crisis like no other? What unifies companies that survive and thrive when disaster strikes? One thing is clear, the role of corporate communicators in building resilience has come into sharp focus in 2020.
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New data reveals how UK would be prepared to live if COVID vaccine can’t be found
Large proportions of the UK public say they would accept most children being home-schooled, employees being able to choose whether they work from home and bans on public events in front of live audiences being in place for the “very long term”, if a vaccine or treatment that deals with the threat of COVID-19 cannot be found, according to a new study
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Coronavirus fallout: new data reveals blame, impact on trust and views on the future of the UK
A new study by King’s College London and Ipsos finds that more people think the COVID-19 crisis has been handled badly than well in the UK.
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Get on board the (savings) equality train
Alpa Shah examines the rapid exacerbation of wealth inequalities in the cash savings market as a direct result of the COVID-19 crisis and argues this is unlikely to change without radical, yet sensitive solutions.
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Polling on how voters identify politically presents challenges and opportunities for Labour
New polling from Ipsos shows those on the right more favourable to Johnson and the Conservatives than those on the left are to Starmer and Labour.