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One in Three Brits Ready to Eat Horsemeat
A new survey by Ipsos MarketQuest shows that a large proportion of Brits would be happy to eat regulated and labelled horsemeat.
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Online product innovation that benefits the consumer is welcomed by personal finance journalists
In our latest Financial Statement blog, Charles Adriaenssens says personal finance journalists (PFJs) welcome recent innovative in consumer financial products.
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Ipsos Marketing appoints new Head of Market Understanding & Measurement
Ipsos Marketing announces the appointment of Stephen Yap as Head of Market Understanding & Measurement.
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Politicians don't understand us
Nine in 10 top company executives think British politicians have a poor understanding of business, according to our 2012 Captains of Industry survey.
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Britain's bosses share concerns of the public over deficit
The top issues facing Britain today according to the 2012 Captains of Industry study conducted by Ipsos are the Government deficit (mentioned by 23%), Lack of economic growth (22%) and the Eurozone (20%).
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Business leaders agree the Olympics increased Britain's standing in the world
The Olympics have increased Britain's standing on the world's stage but most Captains of Industry have not seen any direct effect on their own business.
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Most shoppers agree with government's decision not to extend shopping hours this Sunday
New research by Ipsos suggests that the government's decision not to allow extended hours this Sunday broadly reflects public opinion
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Twelve shades of economic pessimism
Ben Marshall reviews twelve months worth of Ipsos's polling on the state of the economy.
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A complete dissolution of confidence: how it's not just Britain's banks that are no longer considered trustworthy
Now it is not just bankers that the public mistrust: Chris O'Brien of Ipsos Loyalty on how the influential are viewed with suspicion by the public.
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Consumer attitudes towards Christmas ads
Is Christmas advertising becoming part of the build-up to the big day, asks Keith Glasspoole in Brand Republic.