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Parents Expect More From Employers But Few Provide Help With Childcare
Daycare Trust launches MORI survey findings at start of National Childcare Week 2001
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4i Group Reveal Benefits Of Interactive TV
Research conducted by MORI Technology the technology division of MORI sheds new light on the effectiveness of interactive TV (iTV).
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More Bad News For The Tories
More bad news for the Conservatives in the latest polls. NOP is the only major polling company reported in papers today — as both the Observer (ICM) and the Sunday Telegraph (MORI) take a break in mid-campaign from spending the money to find out that the Labour Party is still flat-lining in the polls.
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Parents Say Staff Are Key To Quality Childcare But Poorly Paid
Daycare Trust launches MORI survey findings at start of National Childcare Week 2001.
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Petrol Buyers Would Boycott Esso
A newly published MORI poll for the Stop Esso Campaign shows 53 percent of petrol buyers would boycott Esso because of the company's attempts to block action on global warming. Figures for Esso's existing customers are virtually identical. A telephone survey by Greenpeace of leading supermarkets revealed that ASDA, Tesco and Morrisons do not supply Esso fuels, Safeway's does supply Esso fuels and Sainsbury's refuse to reveal its suppliers.
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Sunday Telegraph Week 1 Election Poll
Voting intention poll from during 2001 general election, for the Telegraph.
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Election 2001 Commentary: How Shy Are The Tories (And Labour And The Lib Dems?)
At the 1997 election, one of the most powerful forces behind Tony Blair's victory was "word of mouth" among ordinary voters. MORI tested the extent to which the general public were spreading the message of New Labour, and of the other main parties, as part of an adaptation of the Ipsos Excellence Model (MEM), originally designed to enable MORI's corporate clients to measure their relationships with their key stakeholders. We found that 10% of the adult population, more than four million people, said that they supported the Labour party so much that they would encourage others to vote for it without being asked; a further 21% would encourage others to vote Labour if asked for their opinion.