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APPsolutely Mobile
Within a fast-changing and highly competitive technological market, consumers of mobile devices have never had so much choice. What are they looking for?
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The fog is lifting on radio audience measurement
John Carroll on the latest trends and developments discussed at the 2011 European Radio Symposium.
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Ipsos MediaCT Moves Mobile into the Mainstream
Ipsos MediaCT is bringing mobile into mainstream market research with the launch of Mobi-Vision, a research tool to enable clients to capture insights in real time via smartphones.
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One Moment in Time: The Royal Wedding, Six Months On
Simon Atkinson on Ipsos's unique mobile research around the 2011 Royal Wedding and what it tells us six months on.
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The Entertainer: Youth and Advertising
Tara Beard-Knowland writes in Campaign about young people and how they interact with media, technology, advertising and brands.
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Ipsos MediaCT wins innovation award at research conference
Ipsos MediaCT's John Carroll and Gareth Deere have won the `Most Innovative' Prize at the Print and Digital Research Forum in San Francisco.
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Children's Well-being in UK, Sweden and Spain:
Status technology and clothing brands play a significant role in creating or reinforcing social divisions amongst children between the `haves' and the `have-nots', according to a new report by Ipsos for UNICEF UK.
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The issues facing media research
John Carroll, Ipsos MediaCT Senior Director and Chair of the Media Research Group (MRG) on the issues facing media research and why the research industry needs to experiment to achieve change.
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Different Worlds - The New Consumers
The end of summer: our summer business review brings together all our recent thought pieces, with an introduction by Chief Executive Ben Page.