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The buck starts here
Jonathan Weeks blogs in Marketing magazine on the role of CSR for manufacturers and retailers.
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[sp]innovation & the art of wheel reinvention
How much of what we class as innovation is a product or service that is genuinely new and transformational? Or is innovation more a matter of identifying a marketable consumer need and generating effective 'spin'?
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The Retailer-Manufacturer Collaboration - Where's it going wrong?
Many retailers and manufacturers are missing out on opportunities to collaborate and share valuable insights, writes Susan Malcolm, Managing Director of Ipsos Marketing in Brand Republic.
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Ipsos forms partnership with world-renowned art college for data visualisation
Ipsos are proud to announce today a new partnership with The Design Laboratory that aims to transform the visual representation of data for clients.
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Are you being served? Benchmarking residents' perceptions of local government
Today, the Local Government Association and London Councils formally launch their consultation on how local councils can best benchmark on key perception-based measures, based on a review conducted by Ipsos.
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Thinking Reputation - February 2012
The latest news, views and updates on our latest research findings from the Ipsos Reputation Centre.
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Can Johann Lamont reverse Labour's decline in Scotland?
The new Scottish Labour leader has to define her vision for Scotland's future, and fast, as she prepares to help her party defend control of Glasgow City Council
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Britons among the most economically pessimistic worldwide
Around one in eight Britons (13%) rate the state of the economy as good while 87% describe it as bad accordingour latest 24-country Global @dvisor.
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Religious and Social Attitudes of UK Christians in 2011
A poll carried out by Ipsos for the Richard Dawkins Foundation focused on beliefs and attitudes of self-identifed UK Christians.
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Provide clearer information to consumers, says Ofgem Consumer First Panel
Ofgem-commissioned `Consumer First Panel' calls for more easily understood communication of pricing, tariffs and energy use to consumers.