Tactical Voting

Q Which of the following comes closest to your reasons for intending to vote for the ... party?

Q Which of the following comes closest to your reasons for intending to vote for the … party? It is the party that most represents your views OR The party you support has little chance of winning in this constituency so you vote for xxx party to try to keep another party out

  All Con Lab Lib Dem
  % % % %
12-14 May 1987
It is the party that most represents your views 84 88 86 74
The party you support has little chance ... 12 9 10 21
No opinion 4 3 4 5
9-10 June 1987
It is the party that most represents your views 87 91 90 76
The party you support has little chance ... 10 6 7 23
No opinion 3 3 3 1

  All Con Lab Lib Dem
  % % % %
11-12 March 1992*
It is the party that most represents your views 78 81 82 63
The party you support has little chance… 17 14 13 31
No opinion 5 4 5 6
18-20 March 1992*
It is the party that most represents your views 85 89 84 77
The party you support has little chance… 11 8 11 17
No opinion 4 3 5 6
1-3 April 1992*
It is the party that most represents your views 87 91 90 78
The party you support has little chance… 11 7 10 19
No opinion 2 2 * 3
* 18-20 March and April data from the second and fourth waves of the MORI/Sunday Times panel. 11-12 March data from a non-panel MORI survey for The Times

  All Con Lab Lib Dem
  % % % %
2-3 April 1997+
It is the party that most represents your views 82 85 83 66
The party you support has little chance… 11 10 10 27
No opinion 7 5 7 7
23-24 April 1997
It is the party that most represents your views 86 88 88 73
The party you support has little chance… 9 9 7 21
No opinion 5 3 5 6
+ Data from the two waves of the MORI/Independent on Sunday/Sunday Mirror panel

  All Con Lab Lib Dem
  % % % %
9-15 May 2001
It is the party that most represents your views 79      
The party you support has little chance… 10      
Other 11      
No opinion *      
10-12 May 2001
It is the party that most represents your views 82 84 85 69
The party you support has little chance… 10 9 9 21
Other 2 2 2 3
No opinion 6 5 4 7
31 May - 2 June 2001
It is the party that most represents your views 82 84 88 69
The party you support has little chance… 10 7 7 25
Other 4 5 3 4
No opinion 4 4 2 2

  All Con Lab Lib Dem
  % % % %
7-11 April 2005
It is the party that most represents your views 80 85 81 72
The party you support has little chance… 12 11 10 20
No opinion 8 4 9 8

  All Con Lab Lib Dem
  % % % %
18-19 April 2010
It is the party that most represents your views 73 77 75 69
The party you support has little chance… 14 12 11 18
Other/No opinion 13 11 14 13
23 April 2010
It is the party that most represents your views 83 84 86 78
The party you support has little chance… 12 11 9 17
Other/No opinion 4 5 5 5
5 May 2010
It is the party that most represents your views 85 88 88 77
The party you support has little chance… 10 8 8 16
Other/No opinion 5 4 4 7

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