Society


Society Survey

Strong majorities feel loved, satisfied with their spouse/partner

The Ipsos Love Life Satisfaction 2026 survey finds most people are happy with the love in their life and their romantic relationship, but are less satisfied with their sex lives.
Women Survey

Mind the Gaps: Global Attitudes Toward Gender Equality in 2026

Ipsos' International Women's Day survey finds some men and women not seeing eye to eye on gender equality issues.

Ipsos Predictions Survey 2026

The Ipsos Predictions Survey 2026 finds 71%, on average across 30 countries, think things will look up next year but people are split on whether the worldwide economy will be stronger (49%) or not (51%).
Society Survey

London remains the most desirable city in the world

The 2026 World's Best Cities Report uses Ipsos data to reveal the 100 cities with the best reputations around the world
Global Trends Survey

Global Optimism Declines According to Ipsos Global Trends 9th Edition

Opportunities arise as economic adjustments and global dynamics reshape consumer optimism according to the 9th edition of Ipsos Global Trends.
Ageing Survey

Old age begins at 66, but six in ten say they are not looking forward to it

New research across 32 countries dives into global attitudes to ageing, with 57% on average saying they are not looking forward to old age.

Conflicting Global Perceptions around AI present Mixed Signals for Brands

In an atmosphere of both worry and wonder surrounding the use of AI, trust issues abound. Our 30-country report reveals regional differences in the level of excitement about advances in artificial intelligence, confidence in responsible use, and expectations of future impacts.

Global attitudes to crime and law enforcement

This 31-country study tracks how people around the world see crime playing out in their communities, what they want governments to do, and how much trust they have in law enforcement.
Ipsos Update Publication

Ipsos Update – May 2024

Earth, plastics, politics … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.