New polling data from Ipsos shows that a majority of people across Great Britain do not know their own blood type, while widespread misconceptions exist regarding the specific rules and eligibility criteria for blood donation.
The Stroke Association has worked with the Food Standards Agency (FSA) and Ipsos to gauge awareness of the relationship between salt and high blood pressure — a major contributing risk factor for stroke. The survey of over 300 Britons of south Asian origin found that only 19 people (six per cent) knew the maximum recommended salt intake was 6g a day, with a tiny proportion, five per cent, naming stroke as a primary health concern.
The research findings from the present study bear a striking similarity to those from MORI's earlier research on the regulation and revalidation of doctors. This may reflect one of the findings of the qualitative research: that even though doctors and the other professionals covered by the research are not seen as having the same roles, people seem to find it difficult to talk about non-medical healthcare professionals without also talking about doctors. They therefore fail to treat them as separate groups. This came across strongly in the focus groups, where respondents tended to focus on doctors, even when asked about non-medical healthcare professionals.
A recent Ipsos omnibus survey, published by Kingsmill, has found that almost half of parents in Britain would welcome more information about healthy eating for children 'a great deal' (45%). Moreover, more than four in five parents would welcome this 'at least a little'.
The Department of Health has released the latest Ipsos research looking at the overall state of the NHS in the eyes of patients and the public, including Ipsos's regular tracking of public views of the NHS and a recent wave of the in-depth Plain English workshops. These workshops help improve the way communicators in the NHS get across key health messages to the public by understanding how NHS communications are received and identify practical "jargon-busting" tips for local NHS communications teams.
Preventing ill-health is the public's single most important area for research into ageing, an Ipsos study published today has found. More than twice as many adults in the UK chose research into prevention over research into cure. Research focused on managing conditions and how best to support and care for people who have ill health came second to prevention ahead of cure.
A new report published today shows the National Programme for IT, which is being delivered by NHS Connecting for Health, continues to receive high levels of support among all NHS staff, despite them recognising the challenges involved in delivering it.
This Ipsos research, undertaken for the Chief Medical Officer for England's Advisory Group, has looked at medical regulation in the light of the Shipman Inquiry's fifth report. The research was commissioned against the backdrop of the Government's review of the GMC's proposed new system of doctor revalidation. It was conducted among three key audiences — the general public, hospital doctors and GPs.
Ipsos's recent research conducted on behalf of Disability Rights Commission (DRC) looks at public attitudes towards social care. The survey reveals that there is a gulf between expectation and provision of adult social care in Great Britain.
Results released from a GB-wide Ipsos survey, show that a third (35%) of the general public have never even heard of M.E. when prompted, despite there being almost three times as many people with M.E. as M.S.