Housing

Houses on street
Housing Survey

People and renters are positive about the Renters’ Rights Act but, beyond ‘no-fault’ evictions, knowledge of reforms is low

New polling data from Ipsos in the UK, conducted 3-7 April 2026, finds positivity about the Renters’ Right Act but also low awareness of provisions designed to control rent-setting.
CIH Housing Survey 2019
Housing Survey

Public: "Give housing more attention"

A growing proportion of Britons think that the political parties don’t pay a lot of attention to housing, according to new research by Ipsos for the Chartered Institute of Housing.
More expect house prices to fall than at any point since 2011
Housing Survey

More expect house prices to fall than at any point since 2011

The latest Ipsos survey on the UK housing market reveals a significant fall in expectations about house price rises
Ipsos Issues Index: December 2018
Brexit Survey

Worry about Brexit and the EU rises once more, while concern about poverty and inequality reaches record levels

Public concern about Brexit rises further, while worries about crime and poverty displace the economy and immigration from the top five - Ipsos Issues Index December 2018.
London Councils 2018 Poll of Londoners
Local Government Survey

Londoners say Brexit, crime and housing are the top issues facing the capital

London Councils 2018 Poll of Londoners
Evaluation of the Help to Buy Equity Loan Scheme 2017
Housing Publication

Evaluation of the Help to Buy Equity Loan Scheme 2017

Help to Buy continues to play an important role in building consumer and developer confidence across the market.
Scottish Household Survey Annual Report 2017
Scotland Publication

Scottish Household Survey Annual Report 2017

The latest annual report of the Scottish Household Survey has just been published by the Scottish Government.
One in three people in Scotland live in homes that do not meet the Living Home Standard
Housing Survey

One in three people in Scotland live in homes that do not meet the Living Home Standard

Created in 2016, The Living Home Standard represents what ‘home’ means, and what an acceptable home should provide. It has been defined by the public, for the public. This year, the study has been repeated, measuring the proportion of people living in homes that pass and fail the Living Home Standard in Scotland.
Private Renters’ Customer Journeys: qualitative research for Which?
Housing Survey

Private Renters’ Customer Journeys: qualitative research for Which?

Ipsos publishes in-depth qualitative research exploring the customer experiences of households renting privately for Which?
Rethinking social housing
Housing Survey

Rethinking social housing

Public positive about the value of social housing in England; Important gaps in knowledge.
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