Politics

Data is based on 1,007 adults aged 18+ across 56 marginal constituencies in Great Britain. These are Labour held constituencies which the Conservatives need a swing of between 5% and 9% to win.

Sir Robert Worcester discusses his recent presentation at the Methods and Models for Election Forecasting; the UK General Election of 2010 at the University of Manchester.

Ipsos polls from 1978

Ipsos were commissioned by the Scottish Government to conduct an independent national evaluation of campus officers in Scotland.

Alex Bollen, Research Director, Ipsos Loyalty, comments on our latest research among business leaders which shows that they feel more optimistic about the economy than at any point in the past six years.

More than half of the public (55%) place the economy among the most important issues facing Britain, an increase of seven percentage points since February.

Alex Bollen explains what our latest research among business leaders tells us about the changing business world in Loyalty Magazine.

Q How much if anything do you feel you know about your local council?

Trend from MORI polls