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Public Health Survey

2 in 3 Britons support legalisation of assisted dying in principle as legislation returns to Parliament, but conditions make a difference

New polling data from Ipsos in the UK, conducted 28–31 August 2026 among British adults aged 16-75, in partnership with the Press Association, reveals sustained public backing for assisted dying as MP Lauren Edwards re-introduces identical legislation to Parliament ahead of its second reading on 11 September 2026. However the exact circumstances can make a difference to that support.

07.09.26

Public Health Survey

Coronavirus fallout: new data reveals blame, impact on trust and views on the future of the UK

A new study by King’s College London and Ipsos finds that more people think the COVID-19 crisis has been handled badly than well in the UK.

28.07.20

Public Health Survey

Nearly 9 in 10 Britons say it is either essential or important to wear a facemask in public to stop the spread of coronavirus

While a large majority agree that it is important to wear a facemask in various situations, there is also strong support for government rules making it mandatory to wear one in shops

23.07.20

Healthcare Survey

Manchester Business Survey

Manchester City Council has commissioned Ipsos to undertake a survey of businesses in the city, so that they can start the road to recovery as quickly as possible post COVID-19.

15.07.20

Public Health Survey

Initial findings released from UK's largest COVID-19 home testing study

A major programme of COVID-19 home testing which determines the prevalence of the virus across England has published its first round findings today.

15.07.20

Society Survey

Public dialogue on COVID-19 winter preparedness

Ipsos conducted three online public workshops on behalf of the Academy of Medical Sciences to understand public views and priorities for dealing with the potential for a second peak of COVID-19 cases over winter 2020-21.

14.07.20